Slingshot films takes aim

A new British film company, Slingshot, opens for business this week with an ambitious pledge to produce 10 feature films over the next three years - a goal it hopes to achieve with a business model unique to this country: producing and distributing digital feature films.

More from Meg Carter in The Guardian.

"Having crunched the numbers it's clear that within a certain budget range - $5m and below - audiences tend not to care if you spend $5m or $500,000 because neither afford you big stars or glossy special effects: it's all about a story well told," Mr [Arvin] David [ Slingshot managing director] said.

Note: Slingshot doesn't seem to have a website yet.

Update: Thanks you yellowhorse (see comments) for finding the website.