Thursday, December 07, 2006

Money for pitching

When Geoff Rodkey ("Daddy Day Care," "RV") shopped around his idea for a "Scary Movie"-like parody of the family film genre back in mid-April, he was in a particularly strong position. It was two weeks before Sony's "RV" would open, and Rodkey was flush in Disney's good graces since his late rewrite of "The Shaggy Dog" was helping to push it toward $60 million at the domestic box office that week. When they heard his pitch, Sony, Disney and Dimension all expressed interest in the lush seven-figure range, until Disney executive Karen Glass and production president Nina Jacobson pocketed Rodkey's idea for a monstrous $1.25 million.
More from J.A. Fernandez in The LA Times.

The bad news for Rodkey is that Disney have dropped the project. The (not inconsiderable) good news is that he gets to keep the $1.25 million.

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