Thursday, August 12, 2010

Being Victor - MTV's first web drama

By Jemima Kiss for Media Guardian:
MTV has revealed its first digital-only drama Being Victor, which has been quietly building up interest through an in-character blog and Twitter account since early July.

Following the popularity of issue-tackling reality shows like 16 and Pregnant, MTV wanted to combine a scripted drama with conversational tools, said MTV digital media director Dan Patton. The idea, he said, is to allow young people to talk about and deal with subjects in the series including sexuality, promiscuity, suicide and young carers. After three years at MTV, Patton said it is by far his favourite project and a chance to show what digital can achieve.
While I've found one writer blogging about it, I can't see any writers officially credited.

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